Local SEO – How To Rank Your Business Locally

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SEO – Search Engine Optimisation                 The term SEO – search engine optimisation might be a little bit of a mystery to many website owners. Here in this post I will take the mystery out of one very important part of SEO called local SEO. I will show you […]

AdWords Campaigns – How to Avoid Wasting Money

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            ‘Half the money I spend on advertising is wasted; the trouble is I don’t know which half. ‘John Wanamaker’s infamous quote, the US Department Store Merchant (1838-1922) still applies today to AdWords Campaigns. It is widely believed that 25% of all Google AdWords Campaigns are wasted. Obviously nobody wants to […]

AdWords Guidelines for Successful Campaigns

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Here are the basic guidelines on how you can set up a Google AdWords Pay Per Click (PPC) campaign that will get results. Bear in mind that all Google AdWords campaigns take time to get results and need to be monitored and tweaked regularly. Once your AdWords campaign is set up right from the start […]