Pay Per Click (PPC) Here is the definitive guide to Pay Per Click (PPC) and Why You Should Be Using It for Your Ecommerce Website right now. Pay Per Click is when advertisers pay a fee each time one of their ads is clicked.
Here are the basic guidelines on how you can set up a Google AdWords Pay Per Click (PPC) campaign that will get results. Bear in mind that all Google AdWords campaigns take time to get results and need to be monitored and tweaked regularly. Once your AdWords campaign is set up right from the start […]
Googe AdWords is now the biggest spend in business’s digital marketing campaigns, which is telling. Marketers allocated 12.5% – the biggest share of their digital marketing budget – to digital advertising (www.gartner.com 2013). Your business can gain from an effective Google AdWords campaign. SEO and content marketing can be a slow burner where the results […]
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